Kaylie Caswell is a Portland-based apparel designer and creative professional specializing in apparel graphics, print and pattern development, and narrative-driven product creation. Her work bridges original artwork, apparel design, and product development, with a focus on translating visual storytelling into wearable product across both fashion and lifestyle categories.

She is the founder and creative director of House of Caswell, an advanced contemporary womenswear line where she develops original hand-rendered artwork, painterly graphics, prints, and repeating patterns translated into seasonal apparel collections. Her work combines art-driven storytelling with apparel execution through CAD development, 3D visualization workflows, and product development collaboration.

Alongside this, she spent the past decade co-owning and designing for a streetwear and active lifestyle brand, leading apparel graphics, merchandise design, and consumer-facing visual storytelling for a global audience of over 100K followers. Through this work, she developed graphics and apparel across categories including outerwear, leggings, hoodies, and performance-inspired product within a fast-paced direct-to-consumer environment.

She also works in apparel design and product development at Teri Lingerie, where she creates graphics, CADs, repeating patterns, and technical layouts while supporting product development through fittings, strike-offs, lab dips, factory communication, and cross-functional collaboration.

Her background combines artistic direction with hands-on product execution, with particular interest in apparel graphics, color, print systems, and culturally relevant product storytelling that balances creativity, function, and wearability.

Explore House of Caswell: houseofcaswell.com